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What Cider’s Supposed To Taste Like

We have launched a new campaign for our flagship Thatchers Gold, that reinforces our passion for the art of cidermaking that has been at the heart of the Thatcher family business for over 111 years.

The campaign features outdoor billboards running through to September, alongside trade press, social media and PR.

The 48 and 96 sheet billboards, together with roadside 6 sheets, will be appearing across 630 outdoor sites throughout the UK.

The campaign, which reinforces Thatchers Gold’s premium credentials, explains how at Thatchers the art of cider making is taken seriously every step of the way, crafting cider that tastes exactly like cider’s supposed to. That means that cider simply never leaves Myrtle Farm until it tastes as good as it should.


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