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Thatchers Zero makes TV debut

Thatchers Zero is about to make its TV debut, making it the first low/no alcohol cider to have its own national TV campaign!

And rightly so. This shining star has had a record year, more than doubling sales in 2024, and set to have a record January too. It’s also extended its top spot as the nation’s bestselling low/no apple cider in the on and off trade.

With around 70% of cider sales being apple cider, and around 70% of the population looking to moderate, Thatchers Zero is the perfect choice for cider lovers this January.

The ads will launch this Friday (Jan 10th) and air on TNT Sports alongside the 2025 Rugby Season including Men’s Gallagher Premiership Rugby, Women’s Premier 15’s, Men’s Premiership Rugby Cup & HSBC Sevens Series.

It took us two years to perfect the recipe for Thatchers Zero, ensuring it had all of the flavour, but none of the alcohol. It’s crafted using the same attention to apple varieties and blending, the same production method and the same processes as all our other ciders, just with none of the alcohol. Perfect for those who want to moderate, but aren’t willing to compromise on taste.

Want to find out more? Head to Thatchers Zero | Thatchers Cider

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Thatchers Cider Company Ltd, Myrtle Farm, Sandford, Somerset, BS25 5RA